L'Oréal Professionnel Serie Expert Silver Shampoo

L'Oréal Professionnel Serie Expert Silver Shampoo

L'Oréal Professionnel

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L'Oréal Professionnel's Serie Expert Silver Shampoo is a purple shampoo formulated for silver, grey, white or white blonde hair types who want to neutralise unwanted brassiness. The colour-balancing shampoo uses magnesium to combat yellow, brassy or golden tones, while gently cleansing to leave hair clarified, radiant and shiny.


  • Neutralises unwanted yellow or golden tones in grey, silver, white and white blonde hair
  • Strengthens hair, leaving it hydrated, shiny and healthier


Apply a coin-sized amount to wet hair, work into a rich lather and then rinse thoroughly. Repeat if necessary, before following with Serie Expert Silver Neutralising Cream.


Aqua / Water / Eau, Sodium Laureth Sulfate, Sodium Chloride, Coco-Betaine, Glycol Distearate, Cocamide Mipa, Dimethicone, Sodium Benzoate, Sodium Hydroxide, Citric Acid, Hexylene Glycol, Ci 60730 / Acid Violet 43, Salicylic Acid, Carbomer, Benzyl Salicylate, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Hydroxypropyltrimonium Hydrolyzed Wheat Protein, Limonene, Magnesium Acetate, Hexyl Cinnamal, Aspartic Acid, Glycine, Arginine, Glutamic Acid, Phenoxyethanol, Fumaric Acid, Parfum / Fragrance (F.I.L. C230906/1).

Ingredients may change over time, so please read the packaging before using the product.